T20 World Cup to be most viewed cricket spectacle
Next month’s ICC World Twenty20 in England will be the most viewed cricket spectacle beamed across 216 countries, including China and Russia. Campbell Jamieson, ICC General Manager (Commercial), told reporters here today that for the first time in the International Cricket Council’s history, an event would be telecast in more than 200 countries. Via IndianExpress
Pepsi launches campaign for ICC T20 World Cup
PepsiCo India has launched promotional campaign, ‘First Ball ka captain’ for the forthcoming ICC Twenty20 World Cup to be held in England in June this year. The consumer promotion will be kicked off from next week and will be valid till 15 May, 2009. Via IndianTelevision
Mills looking forward to ICC WT20
New Zealand’s Kyle Mills is eager to get his teeth into this summer’s ICC World Twenty20 after missing out on the inaugural tournament in 2007. And the seam bowler believes the Indian Premier League, taking place ahead of June’s event in England, is the ideal training ground for the ICC tournament. Via ICC Cricket
ICC World Twenty20, final round of tickets go on sale
The final round of tickets for the 2009 ICC World Twenty20, which pitches nation verse nation and brings together the world’s top Twenty20 cricketers, will go on sale this Thursday, 12 March. This final round of ticket sales includes availability for the opening match and final at Lord’s. Via ICC Cricket
ICC seeks local sponsors for 2009 T20 World Cup
The International Cricket Council (ICC) has announced that it is seeking local partner sponsors for the ICC World Twenty20 2009 to be staged in England, in June. Via NewKerala
